The Lockdown consumer

COVID-19: The Lockdown Consumer 

May 1, 2020

The COVID crisis is making consumers more cautious and apprehensive, but far from driving them to drink, the majority of the country seems to be adopting a more sober lifestyle, new research from CGA has found.

Consumer insight from CGA’s BrandTrack survey has revealed the extent to which habits and attitudes are changing during lockdown, and how the public is shifting its drinking habits with pubs, bars and restaurants closed.

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